Gathering 100% GDPR Compliant Data
At The Competition Platform, we provide brands with the opportunity not only to promote their brand on major websites, but to grow their business and expand their database through the additions of our data capture Prize Sponsor Benefit – a cost-effective way of collecting data from your competitions.
Here are some of the top reasons to include data capture in your competition:
Understanding your market
1. Data capture is an excellent way for brands to gain a deeper understanding of your market; their wants and their needs. You’ll understand what kind of promotions attract clients, and how to tailor your marketing strategy to meet the needs of your consumers.
100% GDPR compliant and consented to
2. It is an effective way of collecting contact details of entrants who have a direct interest in the brand. Through hosting a competition on one of our sites, users can opt-in to hear more from you in the future, and you’ll have their consent to keep in touch with the latest promotions/offers.
Responsive opt-ins
3. Only the information of those who opt-in to hear from the prize sponsor are supplied, so the data you receive is highly responsive as this is an active opt-in with genuine interest. We can also provide the brand with time and date stamp of the opt-in, as part of the output file.
When a user enters their personal details to enter the competition, or to register with the publication, our privacy policy and terms & conditions are made very clear.
We also make it clear that when entering competitions, brands may give the user an opportunity to sign up and receive information from the brand sponsoring the competition.
Rest assured, the data we collect is 100% GDPR compliant, organic, and retrieved through an easy, one-click opt-in mechanism, so you can be sure that the data you receive comes from potential customers with a genuine interest in your brand and products.
Interested in knowing more? Give us a call on 0114 399 0828 to find out how you can collect 100% GDPR compliant data through a competition on one of our sites.
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