Sponsoring a prize on Red is a great way to promote your brand.
Red is full of real-life fashion, beauty and inspirational pieces but, at its core, Red informs, advises and supports its Gen X readers through life.
“Red helps its Generation X readers recognise their true potential, as they reframe what success looks like and how to achieve it. It provides a beautiful mood-boosting mix of style, beauty, interiors, food, travel and wellbeing.” Sara Tomczac, editor.
Here is our guide to providing the perfect prizes that Red readers will love.
Bags
The perfect bag is a great way to stay organised as well as look great so is a perfect prize to offer Red readers. This competition is to win a leather handbag. Though it doesn’t have to be leather. You could provide a gym bag or a backpack and still have a successful competition.
Jewellery
Luxury jewellery is always a popular prize and if you can offer a piece of jewellery that is unique then you add an element of exclusivity which is going to increase the entries to your competition. This competition is to win a yellow diamond ring and definitely meets those requirements.
Makeup
This competition is to win £100 worth of nail polish. They also included a weblink so entrants can visit their website and learn more about their products.
Click here to find out more about weblinks.
Skincare and bathroom products
Skincare and bathroom products help people look and feel great. This competition is to win a bathroom product bundle which is great as it allows the winner to try a variety of products which they can later buy if they like them.
Clothing
Red has a wide range of mood-boosting fashion content. This competition is to win 1 of 5 £100 vouchers. Allowing 5 readers to try the products on offer and potentially become future customers. They also included a link to their online shop so the readers could check out the full range.
Books
Putting up your feet with a good book is one of life’s great pleasures. This competition is to win a summer wine and book bundle. Adding an extra incentive to entrants.
Perfume & fragrances
This competition is to win a bundle of perfumes, candles and a gift set.
Getaways
People love to win a luxury getaway. This competition is to win a 3-night getaway for 4 guests. The brand offered a choice of location so the winner could pick the one they liked the most or the one that was the most convenient for them opening the competition to a wider audience.
Have these competitions inspired you to set up your own competition? Call 0114 3990 828 or email content@dmri.co.uk.
To learn more about sponsoring a prize on Red, click here.
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