Publisher: Marie Claire

At Competition Platform, we know that running competitions isn’t just about prizes and PR – it’s about creating connections with meaningful publications of global influence and their enthusiastic readership. Currently, we are partnered with 15 insightful and inspiring publications covering each and every category you can think of. We pride ourselves on having something for everyone and, in this series, we will appreciate all the publications we collaborate with, sharing the fascinating details on all their niches and nuances.

Starting off strong, we are happy to introduce to you Marie Claire, helping empower and inspire women with only the best French expertise for over 30 years.

History of the Publication

Marie Claire is a global presence with roots stretching back to its founding in 1937 in France by Jean Prouvost and Marcelle Auclaire, reaching phenomenal early sales and shaping modern women’s journalism. Marie Claire launched in the UK in 1988, bringing a fresh blend of fashion, beauty, and thought-provoking journalism to British readers. Today, it’s active in over 30 countries, engaging millions across print, digital and social media.

Made up of a multi-award-winning team of digital journalists, influencers and experts, Marie Claire covers a range of global topics including fashion, beauty, relationships, careers, plus agenda-setting news – all whilst keeping authority and authenticity at its heart. It is for this reason Marie Claire has won countless awards for its content and initiatives, including the Amnesty Media Award for its raw feature on rape in the Congo.

Readership and audience

Marie Claire connects confident, influential and successful women in the UK and beyond. Fuelling discovery of fashion, beauty and career, and delivering the social conscious journalism, Marie Claire is a flagship brand in women’s lifestyle and is authentically committed to celebrating the richness and scope of women’s lives.

Some recent articles include:

• “Skip The Filters: These Are The Best Skin Boosting Pre-Party Treatments With No Downtime”
• “35 B Corp Brands to Have on Your Radar to Help You Shop More Sustainably”
• “The Life of a Showgirl Is Far More Than Crystals and Feathers – How Burlesque Transformed My Confidence”

The type of people who read such thought-provoking features primarily include women at the peak of their careers. About 80% of their readership is women, with the biggest age group of readers being 45-54 years of age. Here are some further numbers on Marie Claire’s readership:

AB/ABC1: 53/72%

Social media followers: 2.8 million

Fashion, beauty, health, lifestyle, career and culture readers

Read the media pack here: https://thecompetitionplatform.co.uk/media-packs/marieclaire

Competitions with Marie Claire

From pretty perfumes to sturdy supplements, the competition page of Marie Claire’s website offers everything a modern career woman could possibly need. With the page itself getting a whopping average of 2,269,118 page impressions per month, Marie Claire’s competition page provides a rich opportunity for exposure, data capture and positive press.

Some recent competitions include:

• “Win Iconic Magnesium Spray, Balm & Intelligent Skincare”
• “Win an Overnight Stay at Wynyard Hall’s Hot Tub Cottages”
• “Win a 1-1 Business Strategy Call for LinkedIn”

Does your brand seem like a winning fit for the Marie Claire competition page?

Here are some further facts about the Marie Claire competition page:

Monthly visitors: 75,405

Typical entries: 17,929-47,790

Average data capture entries: 724-1,260

If you would like the opportunity to feature next month on Marie Claire’s competition page and affiliate your brand with this career go-getter, fashion-forward publication then please email us on enquiries@dmri.co.uk or give us a call on 0114 3990 828. Entries to Marie Claire’s competitions are only going up and up, so get in touch today to get your brand noticed by hundreds of trendy, career-minded women.

The Competition Platform is extremely grateful to be able to work with inspiring publisher like Marie Claire; we wouldn’t be the business we are today without them. We specifically choose our publishers because of the important work they do and the masses of people relying on them for authentic, high-quality journalism. We only hope that our publishers can bring as much influence and marketing abundance to your company as it has ours. Join the thousands of brands working with exclusive publishers today with The Competition Platform.

Get in touch via email us on content@dmri.co.uk or call on 0114 3990 828.